Top 10 essential elements of a business plan
The ten essential elements of a business plan are
- Executive summary;
- Mission statement;
- Service or product line;
- Company Description;
- SWOT Analysis;
- Market Analysis;
- Financial planning;
- Organization and Management;
- Competition Analysis;
- Timeline of the project.
- Executive Summary: The business plan has the executive summary in its first section. It consists of 2 to 4 pages and summarises strategies that lead to the successful establishment of a business. An executive summary covers the highlights of the whole plan and is often written at last.
- Mission statement: A company's mission statement explains the purpose for its establishment in detail. It explains the overarching purpose of founding the company.
- Service or product line: A product line includes details of a group of similar items sold by the same firm that are grouped together under a single brand name. It indicates the types of facilities the company provides.
- Company description: The business description provides a thorough overview of your company's objectives, services, and target market. It also includes information on the sector that your business plans to serve, as well as any trends and key rivals in that sector.
- SWOT Analysis: It outlines the company's advantages, disadvantages, opportunities, and potential threats. Once it is figured out, the owners can work on the company's strong features and problems.
- Market Analysis: The chief objective of the market analysis and strategy section of a business plan is to investigate, identify, and locate a company's key target market. The geographic locations of target markets, the problems and challenges faced by the target market, the demographics of the target audience, etc. are some more elements that are considered in the market analysis.
- Financial planning: It is the analysis of the monetary resources needed to establish a business from scratch. It consists of information about capital requirements and investors. Even the stages of financial investment/funding required are included in it.
- Organization and Management: The specifics of the company's management and organizational approach are included in this part of the business plan. It revolves around planning, organizing, staffing, directing, coordinating, controlling, reporting, and budgeting.
- Competitor Analysis: Competitor analysis is the process of understanding the market-related strategies of the competitors the business will face while operating in the market. The owners benefit from having a strategy that is both offensive and defensive in character.
- Timeline of the project: It talks about the time duration of the whole project and forecasts the time that the project will take from establishment to maturity of the company.
Need for an effective business plan
Benefits of an effective business plan
- It helps the company develop strategies and maintain business continuity.
- An effective business plan acts as a tool for robust risk management.
- It guards the organization against unexpected shocks.
- It supports effective organizational monitoring.
- Helps in the formulation of business goalposts.
- An effective business plan helps in the brand's successful positioning and increases the brand's value.
- It helps predict the competitor’s move, giving a fair, competitive advantage in the market for future expansions.
- It provides a framework to assess the growth of a business.
- Additionally, it assists in revisiting the plan in light of shifting market dynamics.
- It helps sort out an organization's staffing needs.
- It also helps discover new opportunities and ideas, which can sometimes act as a catalyst for growth.
- Business plan is critical for an investor presentation
- It indicate a professional and structured approach towards business and to each stakeholder
RESURGENT INDIA LIMITED
Since every firm is unique, one business plan does not resemble that of another entrepreneur. But every effective plan must contain a few essential elements. Hence, to meet the assorted requirements of diverse businesses it is imperative to hire experienced professionals to flesh out effective business plans.
Resurgent India Limited is top of a line financial service provider in India. Our professional, market research-based business plan assists companies with information on the competition, compliance, industry insights, and a growth strategy. As a category 1 merchant banker, our offerings cover mergers and acquisitions, private equity, debt solutions, structured finance, capital market solutions, transaction advisory, valuations, government advisory, enterprise risk, stressed asset resolution, fintech solutions, training and a few other areas.